Privacy Policy
Last updated: September 08, 2026
Nexli ("we," "us," or "our") provides a customer relationship management (CRM) application for service professionals to capture, manage, and follow up with leads (the "App"). This Privacy Policy explains what information we collect, how we use it, who we share it with, and the choices you have. By creating an account or using Nexli, you agree to the practices described in this policy.
1. Who this policy applies to
This policy applies to you, the account holder using Nexli to manage your business contacts. It also concerns the contact information you enter about your own leads and clients ("Lead Data"). You are responsible for having a lawful basis to store and process information about the people you add as leads.
2. Information we collect
Information you provide directly:
- Account information: your name, email address, and password (passwords are stored in encrypted/hashed form and are never visible to us).
- Business information: optional details such as your business name.
- Lead Data: information about your leads and clients — name, phone, email, social handles, notes, conversation history, appointments, services, and prices.
- Uploaded content: screenshots and audio recordings you choose to upload or record to extract lead information.
- Ad spend data: amounts and dates you manually enter to track marketing performance.
Collected automatically: basic technical information needed to operate the App, such as authentication tokens and activity needed to sync your data. We do not collect advertising identifiers and do not use your data for advertising.
3. How we use your information
- Create and secure your account and authenticate you.
- Store and sync your leads, follow-ups, appointments, conversations, and analytics.
- Provide AI features: reading screenshots to extract details, transcribing voice memos, summarizing conversations, and generating follow-up suggestions and messages.
- Calculate analytics such as close rate, revenue, and follow-up performance.
- Send app notifications (such as daily follow-up reminders), if enabled.
- Maintain, secure, and improve the App.
4. AI processing and third-party sub-processors
To provide the App's features, we share certain data with providers who process it on our behalf:
- Supabase — hosts our database, authentication, and file storage. Data is isolated per user through database-level access controls so no user can access another user's data.
- Anthropic (Claude API) — processes text and images you submit to AI features.
- OpenAI (Whisper API) — transcribes audio from voice memos.
We send only the content necessary to perform the requested task, and we do not permit these providers to use your content to train their models where such controls are available to us. We do not sell your personal information or share it for third-party marketing.
5. Data storage and security
Your data is stored on secure cloud infrastructure (Supabase) with encrypted connections, hashed passwords, and per-user access controls (row-level security). API keys for AI services are stored securely on the server and never exposed in the App. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
6. Data retention and deletion
We retain your information while your account is active. You can delete individual records in the App anytime, and request full account deletion by emailing support@nexliapp.com. Residual copies may persist in backups for a limited period before being overwritten.
7. Your rights and choices
Depending on where you live, you may have rights to access, correct, delete, or export your information. Contact support@nexliapp.com. You can also edit or delete data in the App and disable notifications in your device settings.
8. Your responsibilities regarding Lead Data
Because you enter information about other people, you are responsible for handling it lawfully — including obtaining any required consent and honoring requests from those individuals. Nexli acts as a processor of Lead Data on your behalf.
9. Children's privacy
Nexli is intended for users 18 and older. It is not directed to children, and we do not knowingly collect information from anyone under 18.
10. International users
Your information may be stored and processed in the United States and other countries where our providers operate. By using the App, you consent to these transfers.
11. Changes to this policy
We may update this policy from time to time and will update the date above. Continued use after changes take effect constitutes acceptance.
12. Contact us
Questions about this policy or your data? Email support@nexliapp.com.
This document is provided for general use and does not constitute legal advice. Consult a qualified attorney to ensure compliance with the laws applicable to your business before relying on it in production.